New Car Sales Manager

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New Car Sales Manager

Tom Wood Volkswagen
96th Street, Indianapolis

About the Role

Tom Wood Volkswagen is looking for an experienced, driven New Car Sales Manager to lead our new-vehicle sales operation. We are seeking a hands-on leader who knows how to develop a sales team, drive volume and profitability, manage inventory effectively, and create an exceptional customer experience.

This is not a desk-only management position. The New Car Sales Manager will be actively involved in the sales process, working deals, coaching Sales Consultants, monitoring performance, and partnering with the General Manager and F&I team to achieve dealership goals. This hands-on management approach is consistent with Tom Wood's existing Sales Manager expectations. 

What You'll Do

Sales Leadership & Performance

  • Lead, coach, train, and motivate the new car sales team to achieve monthly and annual sales objectives.
  • Establish clear expectations for sales activity, lead follow-up, closing ratios, customer experience, and overall performance.
  • Work directly with Sales Consultants to structure and close deals while maintaining appropriate gross profit.
  • Conduct regular sales meetings, one-on-one coaching, and performance discussions.
  • Develop team members and create a high-performance, accountable sales culture.
  • Partner with the General Manager and F&I department to achieve dealership volume and profitability goals.

New Vehicle Inventory Management

  • Manage new Volkswagen inventory to maintain the appropriate mix of models, trims, colors, and equipment.
  • Monitor aging inventory and develop strategies to improve inventory turn.
  • Work with dealership leadership on vehicle ordering and allocation.
  • Ensure vehicles are properly merchandised, priced, and ready for sale.
  • Monitor market conditions, competitor pricing, incentives, and Volkswagen programs to maximize sales opportunities.

Customer Experience

  • Maintain a strong presence on the sales floor and ensure customers receive an exceptional experience.
  • Assist with customer concerns and escalations and work toward timely, professional resolutions.
  • Reinforce strong CRM usage, lead management, appointment-setting, and follow-up practices.
  • Ensure the delivery process provides a positive ownership experience and builds long-term customer relationships.

Financial & Operational Management

  • Monitor daily, weekly, and monthly sales results and adjust strategies as needed.
  • Help manage new vehicle gross profit, volume, expenses, and overall department performance.
  • Review key performance indicators including lead conversion, closing percentages, inventory age, gross profit, and customer satisfaction.
  • Work closely with F&I to maximize dealership profitability while maintaining an ethical and transparent sales process.
  • Ensure dealership policies, manufacturer requirements, and applicable compliance requirements are followed.

What We're Looking For

  • Previous automotive sales management experience required.
  • Proven ability to lead, coach, and develop a successful automotive sales team.
  • Strong understanding of new-vehicle dealership operations and manufacturer programs.
  • Demonstrated ability to achieve sales volume and profitability objectives.
  • Strong deal-structuring, negotiation, and closing skills.
  • Experience managing new-vehicle inventory and aging.
  • Strong understanding of CRM processes, lead management, and dealership sales metrics.
  • Excellent communication, leadership, and customer-service skills.
  • Ability to analyze dealership performance data and make effective business decisions.
  • Volkswagen or import-brand experience is preferred but not required.
  • Valid driver's license and acceptable driving record.

Why Work Here?

At Tom Wood Group, you’re more than an employee—you’re a part of a family-owned company that has been serving communities for almost 60 years. We believe in investing in our people through training, career development, and advancement opportunities. Our team thrives on collaboration, integrity, and a sincere desire to help others, and we’re passionate about creating an environment where you can grow both personally and professionally.

 

What Makes Us Different?

  • A company built on core values: Humbly Confident, Passionately Driven, Sincere Desire to Help Others, and Uncompromising Integrity
  • Opportunities to advance across multiple industries and locations
  • A culture that values your contributions and celebrates success
  • Comprehensive benefits designed to support you and your family

 

What We Offer

  • Paid Time Off & Vacation
  • Paid Holidays
  • Medical, Dental & Vision Coverage
  • 401(k) with Company Match
  • Life & Disability Insurance
  • Professional Training & Career Development
  • Tuition Reimbursement
  • Service Awards
  • Opportunities for Advancement

 

Our Core Values

Humbly Confident | Passionately Driven | Sincere Desire to Help Others | Uncompromising Integrity

 

Employment Requirements:

All offers are contingent upon passing a background check, motor vehicle record review, social security verification, and drug screening. Tom Wood Group is an Equal Opportunity Employer.

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Other Information

Equal Employment Opportunity Information (Voluntary Disclosures)

Volkswagen - Tom Wood VW, Indy is proud to be an Equal Employment Opportunity and Affirmative Action employer. All employment decisions at Volkswagen - Tom Wood VW, Indy are based on business needs, job requirements and individual qualifications, without regard to an applicant’s race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, past or present military service, or any other characteristic protected by law. The purpose of this Self-Identification Form is to comply with federal government record-keeping and reporting requirements, and to ensure equal employment opportunity at Volkswagen - Tom Wood VW, Indy. The data you provide on this form will be kept confidential and used solely for analytical and reporting requirement purposes. When reported, data will not identify any specific individuals. Moreover, this information will be kept separate from your application.

Answering these questions is optional and voluntary and your refusal to provide it will not subject you to any adverse treatment.

Veteran status

Volkswagen - Tom Wood VW, Indy is subject to the Vietnam Era Veterans’ Readjustment Assistance Act of 1975, as amended by the Jobs for Veterans Act of 2002, 38 U.S.C. 4212 (VEVRAA), which requires Volkswagen - Tom Wood VW, Indy to take affirmative action to employ and advance in employment veterans in the following classifications.

A “disabled veteran” is one of the following: A veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs or a person who was discharged or released from active duty because of a service-connected disability.

A “recently-separated veteran” means any veteran during the three-year period beginning on the date of such veteran’s discharge or release from active duty in the U.S. military, ground, naval or air service.

An “active duty wartime or campaign badge veteran” means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An “Armed forces service medal veteran” means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

AI Usage Notice


This employer may use artificial intelligence (“AI”) to assist in evaluating candidates and making hiring decisions. To the extent the employer is using AI, it will be used to consider the candidate’s fitness for a position. The AI used to assist in evaluating candidates and making hiring decisions will review a candidate’s profile for employer-identified characteristics. The employer is not replacing human decision-making with AI and humans will be reviewing and ultimately making decisions relating to a candidate’s application. As a candidate, you acknowledge and consent to the use of AI by employer in this manner.

By submitting my application, I consent to the collection, storage, and processing of my personal data for the purposes of evaluating my candidacy for employment.