General Sales Manager - Automotive Experience Required

St. Louis, MO
Full Time

Leadership isn't a title—it's a responsibility.

Suntrup Automotive Group is seeking a high-performing General Sales Manager to lead one of our high-volume dealerships. We're looking for an experienced automotive leader who thrives on building winning teams, creating accountability, developing people, and driving exceptional customer experiences through disciplined processes.

We are not looking for someone who simply manages the day-to-day. We are looking for a leader who coaches, mentors, inspires, and creates a culture where people and performance continually improve.

What You'll Do

  • Lead, coach, and develop a high-performing sales management and client advisor team.
  • Establish a culture of accountability through consistent follow-up, training, and performance management.
  • Ensure every customer receives an exceptional, transparent, and professional buying experience.
  • Drive CRM excellence by ensuring complete and accurate documentation, follow-up, and utilization of CRM.
  • Hold the team accountable for sales processes, appointment standards, desking procedures, and customer communication.
  • Analyze performance metrics and identify opportunities to improve conversion, productivity, profitability, and customer satisfaction.
  • Recruit, mentor, and retain top automotive talent.
  • Work closely with Finance, Service, and Executive Leadership to maximize dealership performance.
  • Embrace technology and continuously improve dealership operations through AI tools, automation, and modern retailing strategies.

What We're Looking For

This position is for someone who believes:

  • Process creates consistency.
  • Training never stops.
  • Accountability drives performance.
  • Technology is an advantage—not an obstacle.

The ideal candidate will have:

  • Proven success as a General Sales Manager or high-performing Sales Manager in a volume automotive dealership.
  • Extensive experience using CRM systems, proficient with organization and task completion.
  • A track record of building and developing successful sales teams.
  • Exceptional leadership, coaching, and communication skills.
  • Strong analytical ability with confidence using reports and performance data to drive decisions.
  • Comfortable utilizing AI tools and emerging technologies to improve efficiency, customer engagement, and dealership operations.
  • High standards, strong integrity, and a hands-on leadership style.

Why Suntrup Automotive Group?

Suntrup Automotive Group has been serving the St. Louis community for decades and continues to invest heavily in innovation, technology, training, and people. Our dealerships generate significant traffic, giving the right leader a tremendous opportunity for success.

We offer:

  • High-volume stores with abundant opportunity
  • Strong support from executive leadership
  • Excellent compensation and performance incentives
  • Medical, dental, vision, and 401(k)
  • Paid vacation
  • Opportunities for advancement within one of the region's premier automotive groups

If you're the type of leader who believes great culture, disciplined processes, and continuous coaching create championship teams, we'd like to talk with you.

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If you have questions, please contact liz@suntrup.com