Marketing Content Writer
Company Overview: Since 2001, PlanITROI has been providing global IT Asset Disposition (ITAD) services to Enterprises, K12 and SMB organizations, committed to preserving the highest levels of environmental responsibility and data security while changing lives with their retired computing devices. PlanITROI’s mission is to Close the Digital Divide with Affordable Technology from our clients retired computing devices. PlanITROI leverages the circular economy to do social good, by turning Clients’ returned, retired and idle IT devices (PC’s, laptops, Chromebooks, smartphones, tablets, etc.) into recertified, affordable technology solutions sold direct and through the largest retailers in the world.
Position Overview: PlanITROI is embarking upon the next stage in its impressive growth journey that started back in 2001 and is now recruiting for a new role of Marketing Content Writer. PlanITROI is seeking an expert Marketing Content Writer to tell the PlanITROI story, craft compelling marketing messages, and blog posts to generate sales qualified leads. You will create blog posts, marketing material and use case studies specific to the ITAD industry to attract attention and convert prospects into sales qualified leads through your creative writing and storytelling.
Mission of Role: Create industry specific articles, blog posts and content for marketing and lead generation to increase targeted web traffic and convert marketing leads into sales qualified leads.
- Research industry related topics combining online research interviews and studies.
- Write clear compelling blog posts, marketing copy and use case studies for web, print and presentations.
- Identify clients’ needs and gaps in content and recommend new topics based on target audiences in our account-based marketing strategy.
- Creative storytelling within brand guides to ensure alignment with key messaging around services.
- Leverage SEO principles and key phrase research to increase qualified web traffic to website promoting lead generation.
Qualifications & Requirements:
- Write industry specific content for website, marketing material and lead generation.
- Tell the company story for marketing and sales material.
- Blog writing with a focus on SEO key phrases.
- Create and maintain editorial and content calendar.
- Proven writing experience in ITAD/ITAM industry a plus.
- Experience doing research using multiple resources.
- Proven work experience as a Content Writer, Copywriter or similar role.
- Excellent writing and editing skills.
- The role is remote
PlanITROI Core Values
- Driven & Confident
- Think Win/Win Always
- Own IT/Solve IT
- Personal Growth Leads to Professional Growth
- Innovate & Change the World
- Proud to be Part of the PlanITROI Family
Visit our websites for more information:
“PlanITROI is an equal opportunity employer. We prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws."
Loading Job Application......