Sales Specialist

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Senior Living Sales Specialist

Wage: $80,000-$90,000 (plus bonus structure)

The Sales Specialist is a results-driven professional responsible for driving new resident move-ins and increasing occupancy. This role steps into communities—during transitions, vacancies, or periods of under performance—to execute sales strategies with urgency and independence. Success is measured by move-ins, not activity.

Essential Duties & Responsibilities

  • Move-In Execution: Prioritize converting inquiries into move-ins. Identify pipeline barriers, conduct discovery-based tours, and close sales with persistence and professionalism.

  • Focused Sales Activity: Maintain high-volume sales outreach (calls, follow-ups, tours) while remaining insulated from workplace "noise" or internal distractions.

  • Sales Process Mastery: Utilize the Jaybird Sales Academy playbook and behaviors of success to manage the CRM and database with high accuracy.

  • Business Development: Conduct weekly outreach and networking to meet professional referral and event targets.

  • Community Readiness: Ensure first impressions are elite by auditing model apartments and community tour paths; address barriers to "tour-readiness" immediately.

  • Collaboration: Partner with regional leadership and the marketing department to develop and execute community-specific action plans.

  • Independent Ownership: Manage the entire sales life cycle with limited oversight, providing weekly recaps and proactive updates to regional teams.

Skills & Qualifications

  • Experience: 3–5 years in senior living sales, marketing, or operations.

  • Education: Bachelor’s degree or equivalent professional experience.

  • Communication: Exceptional interpersonal skills; ability to build trust quickly with prospects and internal teams.

  • Technical Proficiency: Mastery of CRM databases, Microsoft Office Suite (Excel, Word, Outlook), and mobile operating systems.

  • Attributes: High emotional maturity, resilience, and a solution-oriented mindset.

 

Physical Requirements & Working Conditions

  • Mobility: Ability to stand, walk, and sit for extended periods; must be able to lift/move up to 50 lbs.

  • Travel: Valid driver’s license required for extensive travel between communities.

  • Environment: Primarily indoor, climate-controlled settings; requires frequent interaction with families and seniors who may be under stress.

  • Safety: This is a safety-sensitive position requiring high levels of focus and discretion.

The Perks That Matter:

  • Competitive salary and bonus opportunities

  • Health, dental, vision, disability, and life insurance

  • 401(k) with match

  • Paid time off and flexible hours

  • Employee assistance program and on-demand pay

  • Career growth in a fast-growing company

About Jaybird Senior Living

We provide seniors with the exceptional care they deserve, in an extraordinary living environment. Our communities offer seniors the freedom to enjoy each day as they see fit, with the right level of care and support; helping them approach life with renewed confidence and purpose.

Since 2004, we’ve created a culture where our staff can innovate and grow — while our residents thrive and their families enjoy peace of mind.

The Minnesota Equal Pay for Equal Work Act requires employers in the state of Minnesota to disclose the following information. If the position applied to is not located in Minnesota, the following information may not apply. The base range represents the low and high end of the pay range for this position. Actual pay will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. The range listed is just one component of our total compensation package for employees. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, we provide a variety of benefits to employees, including medical, dental, and vision insurance coverage, disability insurance, 401(k) with match, paid time off (PTO), Flexible hours for better work-life balance, Employee assistance program, on-demand pay.

We are committed to providing equal employment opportunities to all employees and applicants. We prohibit discrimination and harassment of any kind, regardless of race, color, religion, age, sex, national origin, disability status, genetics, veteran status, sexual orientation, gender identity, or any other protected characteristic under federal, state, or local laws.

 

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Equal Employment Opportunity Information (Voluntary Disclosures)

Jaybird Senior Living is proud to be an Equal Employment Opportunity and Affirmative Action employer. All employment decisions at Jaybird Senior Living are based on business needs, job requirements and individual qualifications, without regard to an applicant’s race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, past or present military service, or any other characteristic protected by law. The purpose of this Self-Identification Form is to comply with federal government record-keeping and reporting requirements, and to ensure equal employment opportunity at Jaybird Senior Living. The data you provide on this form will be kept confidential and used solely for analytical and reporting requirement purposes. When reported, data will not identify any specific individuals. Moreover, this information will be kept separate from your application.

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Veteran status

Jaybird Senior Living is subject to the Vietnam Era Veterans’ Readjustment Assistance Act of 1975, as amended by the Jobs for Veterans Act of 2002, 38 U.S.C. 4212 (VEVRAA), which requires Jaybird Senior Living to take affirmative action to employ and advance in employment veterans in the following classifications.

A “disabled veteran” is one of the following: A veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs or a person who was discharged or released from active duty because of a service-connected disability.

A “recently-separated veteran” means any veteran during the three-year period beginning on the date of such veteran’s discharge or release from active duty in the U.S. military, ground, naval or air service.

An “active duty wartime or campaign badge veteran” means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An “Armed forces service medal veteran” means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

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Jaybird Senior Living

If you have questions, please contact hr@jaybirdsl.com