Social Media Coordinator

The Del Grande Dealer Group is searching for talented professionals to join their team. DGDG’s vision for success is driven by our unique culture and cutting-edge technology. To make our vision real, we look for service professionals who think differently and strive to provide 100% guest satisfaction. We provide top-notch training to ensure your success.

We are looking for a passionate and creative Social Media Coordinator to join our team and help build our online presence while engaging with our diverse audience across multiple platforms.

As the Social Media Coordinator, you will be responsible for developing content, managing DGDG's social media channels, and driving engagement that reflects our br&’s voice and values. This role involves collaboration with internal teams, dealerships, and partners to craft compelling stories, promote events, and showcase our vibrant work culture and friendly environment.

*This position will require you to work on-site in San Jose, CA.*

What you'll be working on: 

• Content Creation and Management:
  • Develop, curate, and post engaging content across social media platforms, including Facebook, Instagram, X, LinkedIn, and TikTok.
  • Capture photo and video from DGDG Does Good events, inventory, and daily happenings.
  • Schedule and manage a content calendar to ensure consistent and timely posts.
• Brand Messaging and Strategy:
  • Maintain the DGDG brand voice across all platforms, ensuring alignment with marketing goals and DGDG Core Values.
  • Collaborate with the marketing team to develop content that drives brand awareness, sales, and customer engagement.
  • Stay up to date with social media trends and provide recommendations to improve DGDG’s online presence.
• Audience Engagement and Growth:
  • Respond to comments, messages, and inquiries across platforms, fostering a positive and engaging community.
  • Monitor social media analytics to measure performance and identify opportunities for improvement.
  • Use social media tools to track audience growth, engagement, and overall campaign success.
• Brand Reputation:
  • Write personal responses back to guests who have taken the time to write us a review.
  • Escalate any negative reviews to the proper leadership.
• Social Media Advertising:
  • Assist in planning and executing paid social media campaigns to drive traffic and generate leads.
  • Track campaign performance and provide reports with actionable insights.

What you need to bring to the table: 

• 1-3 years of experience in social media management, preferably within the automotive industry or retail.
• Must have previous professional business experience to be considered.
• Proficiency in social media platforms (Facebook, Instagram, X, LinkedIn, TikTok) and social media management tools.
• Passion and knowledge for the automotive industry. 
• Must include links to portfolio or sites of content creation. 
• Strong writing, communication, & content creation skills (photo, video, copywriting).
• Basic knowledge of content creation tools (e.g., Canva, CapCut, Adobe Creative Suite) is a plus.
• Experience with influencer collaborations and marketing is a huge plus!

Salary: $48-$74K/annually

*Pay is based on applicable experience and skills.  

Industry Leading Benefits: 

• Values-driven culture and team built on integrity, caring, performance and efficiency  
• Continuous career development and advancement opportunities   
• Comprehensive benefits package (Medical, Dental, Vision) 
• 401k with company match 
• Employee Assistance Program with free telemedicine and mental health resources  
• Exclusive Employee Vehicle Purchase Program with a 3-Year Service Maintenance Package 

More about DGDG: 

The Del Grande Dealer Group (DGDG) is the largest family-owned automotive group in the Bay Area. Our team is over 1,000 strong and growing. We’ve been named a Bay Area News Group Top Workplace for 14 consecutive years (not to mention being named a Top Workplace USA in 2020).Our enthusiastic and courteous team, award-winning culture, combined with our cutting-edge technology, provide guests with a one-of-a-kind, “best-in-class" dealership experience. 

DGDG's 4 core values of Integrity, Caring, Performance, and Efficiency have stood at the cornerstone of our success. Our shared passion for training, teaching, recognition, reward, and promotion produce results that set us apart. 

“Be happy” is much more than a slogan. It’s a way of doing business. We pride ourselves on making our guests and our team members exceedingly happy. And we’d be happy if you joined us! 

DGDG takes your privacy seriously. You can learn more here: DGDG Privacy Policy*.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. 

*www.dgdg.com/privacy-policy/