Sales Manager – Membership & Business Development

Department: Sales & Growth | Type: Full-time/Part-time

About the Role

We're looking for a results-driven Sales Manager to grow our membership base and build partnerships that expand our reach. You'll convert prospects into long-term members, and open new revenue channels through corporate and community relationships.

Key Responsibilities

Membership Sales

• Meet or exceed monthly membership sales and retention targets
• Lead and coach the sales team on tours, consultations, and closing
• Manage the lead pipeline from inquiry to enrollment using the CRM
• Develop promotions, trials, and referral programs to drive sign-ups
• Partner with Member Experience to reduce cancellations and boost renewals

Business Development

• Identify and secure corporate wellness, employer, and community partnerships
• Build relationships with local businesses, healthcare providers, and influencers
• Organize events, workshops, and outreach to generate new leads
• Negotiate group membership/packages 

Reporting & Strategy

• Track KPIs: leads, conversion rate, revenue, churn, and partnership ROI
• Provide weekly and monthly sales reports to leadership
• Contribute to packaging, and marketing strategy and social media campaigns 

Qualifications

• Experience in sales, preferably in fitness, wellness, hospitality, or membership-based businesses
• Strong communication, negotiation, and relationship-building skills
• Comfortable with CRM tools and data-driven decision making
• Mindbody experience a plus
• Passion for health and wellness
• Positive Attitude 

What Success Looks Like

• Consistent achievement of membership growth goals
• A strong, active pipeline of partnership opportunities
• High team performance and low member churn